Be real. Be fun. Be wrong.

Weezer cover Radiohead’s Creep, live in Portland from Dave Allen on Vimeo. Read full article at Wired.

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The Social Media Press Release is an evolved approach to preparing press releases characterized by a multimedial and facts-oriented approach. The typical social media press release integrates video clips, bookmarks, citations, blog posts, multiple links and resources allowing the news editor to pick and select individual info items that may best serve his interest, editorial [...]

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Timbuk2 ships the vast majority of their direct to consumer orders in plastic bags. The bags themselves have some post consumer recycle material but it’s still packaging that would normally head straight to the landfill. I love packaging that makes someone pause before they toss it into the trash (or recycle) bin. Apple does an [...]

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The ability to “do more” with your Flickr images has broadened to personal and small business spending. As important may be that Capital One is currently the only bank that has a compelling offer for the Flickr community who are qualified consumers of these types of personalized products. Related articles: http://www.paymentsnews.com/2008/01/capital-one-sup.html http://www.centernetworks.com/flickr-capital-one-customized-cards http://iheartcoolstuff.com/2008/06/capital-one-x-flickr-oh-the-craziness/ http://www.capitalone.com/cardlab/

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Just over a year ago I met with Lane Becker to talk about how a new service called Get Satisfaction could help Timbuk2 integrate user content into our website. At the time the Get Satisfaction team where launching the first widget that they promised we could easily pop a few lines of code into our [...]

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design probe kit Originally uploaded by kateherd Kate Herd is researching customer experience during the customization of products for Middlesex University in London. Her team put together this participant kit and sent them to one the following sites: NikeID, Freitag, Timbuk2, My K-Swiss or Pumas Mongolian Shoe BBQ. I’m curious to see how their findings [...]

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Timbuk2 was blessed with a pretty active online brand community when I joined the Marketing team in February of 2007. One of these communities was the flickr folks who where tagging their images with “timbuk2″ and the folks who where posting images of their timbuk2 bags to the whatsinyourbag pool on flickr. I thought then, [...]

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What the Obama campaign did (brilliantly, as even this Hillary partisan will admit) is crowdsourcing, which is fundamentally different to collective decision making or collective intelligence. The Obama campaign used the massive crowd of supporters that they generated through social media – media which made that leverage easier to accomplish – they did not allow [...]

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This is pretty cool- a map of flickr images tagged “whatsinyourbag”. Interesting to see how in-bag items have changed over time and what/if any regional items people carry.

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I love finding little hidden messages in clothes and cards and whatnot. Like every once in a while BAPE releases a gold version of their brand label vs. their regular brown version. I fought (and I do mean two bouts and nearly a black eye) for adding a little bad-word-find to our Made in SF [...]

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