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Experiments and observations in social marketing

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Entries Tagged as 'crowdsourcing'

Crowdsourcing Music Video

July 23rd, 2009 · No Comments · crowdsourcing

Most of you have already seen this video by now. This much ingenuity makes it’s rounds pretty quickly. Rob Walker recently posted an interesting insight on the video and how it might represent an “amateur aesthetic” and the “idea of collaboration” vs. actual collaboration. I would have liked to think it was true-blue crowdsourcing but [...]

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Crowdsourced Fabrics by BonBon Kakku

July 15th, 2008 · No Comments · crowdsourcing

BonBon Kakku is not the first company to apply crowdsourcing to fabrics. They MAY be the first finnish company to do it but I know of at least one other and I’m sure there are more But Naked & Angry seems to be moving a bit slow in adding both new designs and valuable user [...]

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Hoxdon Square & People Powered

July 7th, 2008 · No Comments · crowdsourcing

hoxton square Originally uploaded by a-m-a-n-d-a Met up with Lisa and Richard at the Moo offices in London to talk about the People Powered group. A few ideas got tossed around but the biggest request was for more time in the day. Moo is on fire: planning their annual summer bash in London, just launched [...]

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Weezer Crowdsources Cover of Radiohead’s ‘Creep’

June 23rd, 2008 · No Comments · crowdsourcing

Weezer cover Radiohead’s Creep, live in Portland from Dave Allen on Vimeo. Read full article at Wired.

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Crowd sourcing and the Obama advantage

June 9th, 2008 · No Comments · crowdsourcing

What the Obama campaign did (brilliantly, as even this Hillary partisan will admit) is crowdsourcing, which is fundamentally different to collective decision making or collective intelligence. The Obama campaign used the massive crowd of supporters that they generated through social media – media which made that leverage easier to accomplish – they did not allow [...]

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